Crisp, fresh… A strong brand creates associations that stir emotion consistent with their messaging over time – if only subtly or for a split second. ‘ Build up these cerebral connections and you have a brand that evokes feeling. Images, videos, advertisements, posts, articles, brochures etc. don’t have to be controversial to induce emotion. Your …
Is your name more important than your logo?
We argue – Yes! Getting your company name nailed from the start is arguebly way more important than your logo as it is the first step in defining your brand. A logo is changeable. A name isn’t quite as versatile. 1. It’s handy if your name conveys what you actually do This ISN’T a rule, …
Recent Work: Intuitive Systems
Intuitive Systems is a specialised I.T company in Auckland, NZ. Their main product is to do with sending data electronically to their clients, so they can eliminate data-entry and paperwork. It’s a tricky message to communicate, which is why it is absolutely vital to have a web design that keeps their potential clients engaged. …
7 Reasons to kick your business off with a Professional Logo
Well, we’re completely biased here at Logo Logo. We think you owe it to your future self to start your company with a killer logo. Here are a bunch of reasons why: 1. To be Memorable Keep your message on point, keep your colours and fonts consistent, put your logo out there as much as …
