Well, we’re completely biased here at Logo Logo. We think you owe it to your future self to start your company with a killer logo. Here are a bunch of reasons why:
1. To be Memorable
Keep your message on point, keep your colours and fonts consistent, put your logo out there as much as you can, and be remembered.
2. To Give your Competition a run for their money
Be different, whether it’s edgier, bolder, younger, more luxurious, subtler or smarter. Your logo can help you instantly distinguish yourself.
3. To look more established than you may in fact be
You may have years and years of experience, and you may be taking all of that experience and starting up a business. Your business may not be established, but you know yourself that you’re going to nail your service to your clients.
Starting off with a solidly designed logo, makes you look legit, right from the get go.
4. You’ll Attract more of the right kind of clients
The look of your logo and overall brand can be designed to suit your ideal client. Women in the 20-30 demographic would be attracted to wildly different design to a 13 year old boy.
5. To demonstrate your Staying Power
Clients want to know you’re not going anywhere. Having a logo and branded materials shows that you have invested in your business.
6. To Sell Your Business down the track
Investors want to know you’re reputable.
7. For your own Confidence
When you have a logo, suddenly, your business seems real. It’s not that pye in the sky idea your friends are rolling their eyes about thinking ‘Here we go again’. Get something you can be proud to promote.
